At Allyn & Bacon, we're always interested
in hearing about new ideas for textbooks.
Since 1868, we have enjoyed a proud tradition
of quality and excellence in publishing. Our
editorial, marketing, and production staffs
are committed to publishing books that make
a difference, and our recent successes have
ensured our position as an industry leader.
A prospectus is an invaluable tool that
has a two-fold purpose: it gives you a chance
to "sell" your book to us, and it clarifies
the book for reviewers. A prospectus is of
equal importance if the book is at the idea
stage, or if sample chapters are being submitted.
- Brief Description
In one or two paragraphs, describe the project,
your rationale for writing it, approach,
and biases (if any) toward the topic.
- Outstanding Features
List briefly what you consider to be the
outstanding, distinctive, or innovative
features of the book.
Will the book include examples, cases, activities,
strategies, teaching suggestions, glossaries,
bibliographies, appendices, chapter summaries,
questions, answer books, problem sets, student
guide, instructor's manual, etc.?
II. MARKET CONSIDERATIONS
- Primary Markets
- College: In which college courses
will this book be applicable? Are these
introductory, undergraduate, or graduate
courses? Would it be used as a basic
text and/or a supplement?
- Professional Reference: Is
the book suitable for purchase or personal
reference? Who would purchase it --
teachers, administrators, nurses, engineers,
etc.? Where are they likely to be located
-- schools, business, hospitals, etc.?
- Secondary Markets
Library, trade, foreign, etc.
- Consider any existing books in this field
and discuss their strengths and weaknesses.
(If possible, supply title, author, publisher,
date of publication, and number of pages.)
How will your book be similar to, as well
as different from, competing texts?
- Please discuss each competing book in
a separate paragraph so that we will have
some basis on which to compare your material.
If no competitive book exists, try to cite
a book that comes closest to your own.
IV. STATUS OF THE WORK
- What is your timetable for completing
the book? What portion has been completed?
When will sample chapters be available for
- What do you estimate to be the size of
the completed book? (Double-spaced, typewritten
pages normally reduce by approximately one-third
when set in type. For example, 450 typewritten
pages equal approximately 300 printed pages.)
- Will the book contain any photographs,
line drawings, charts, graphs, diagrams,
etc.? If so, approximately how many of each?
- Has your material been previously class
tested, either in your own course or in
any other sections, courses, schools, etc.?
Include a copy of your most recent vita or resume,
listing degrees and previous publications (if
VI. TABLE OF CONTENTS
Include a detailed table of contents in outline
form, incorporating headings and sub-headings.
If possible, include a brief annotation or description
of each chapter.
||CHAPTER 1: LOCATION
A. Library Skills
1. Card Catalogues
2. Reference Books
3. Resource Materials
VII. SAMPLE MATERIAL
If you have begun writing, send two or three
(or more) chapters for review. The chapters
should be representative of the book, but not
VIII. COVER LETTER
Include where it is most convenient to reach
you by telephone, mail, and e-mail.
IX. SEND IT TO US
Contact your local Allyn & Bacon/Longman
representative and make arrangements to give
them your Prospectus and Table of Contents.
Use our Rep
Locator to find your representative.